COMEDY CENTRAL
Roast of Larry the Cable Guy
Get-R-Done
Show Package
![ComedyCentral_RoastOfLarry_01_800x1000-1](https://weareroyale.com/wp-content/uploads/case-studies/c/comedy-central/comedy-central-roast-of-larry/ComedyCentral_RoastOfLarry_01_800x1000-1.jpg)
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THE CHALLENGE
Showing Larry Some Love
Our long-standing compatriot, Comedy Central, called upon us to enact our civic duty by enshrining everyone’s favorite wannabe Rambo in the halls of legendary CC roasts. We began by pulling from a graphic tattoo language that sprang to life from, yes, one of those lower-back jobbies. The images embody everything Larry the Cable Guy stands for: shooting flames, sleeveless plaid shirts, more tattoos, and the call of the great bald eagle. Patriotism at its finest.
![ComedyCentral_RoastOfLarry_04_1080x1080](https://weareroyale.com/wp-content/uploads/case-studies/c/comedy-central/comedy-central-roast-of-larry/ComedyCentral_RoastOfLarry_04_1080x1080.jpg)
![ComedyCentral_RoastOfLarry_03_1080x1080](https://weareroyale.com/wp-content/uploads/case-studies/c/comedy-central/comedy-central-roast-of-larry/ComedyCentral_RoastOfLarry_03_1080x1080.jpg)
![ComedyCentral_RoastOfLarry_05_1080x1080](https://weareroyale.com/wp-content/uploads/case-studies/c/comedy-central/comedy-central-roast-of-larry/ComedyCentral_RoastOfLarry_05_1080x1080.jpg)
![ComedyCentral_RoastOfLarry_01_1080x1080](https://weareroyale.com/wp-content/uploads/case-studies/c/comedy-central/comedy-central-roast-of-larry/ComedyCentral_RoastOfLarry_01_1080x1080.jpg)