The 100
Opening Titles
The 100
Opening Titles
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The 100
Opening Titles
Client: The 100
What we did:

Project Description

Introductions

Here at Royale we’re suckers for sci-fi; pulsars, quasars, Barbarella, you name it. Jay can’t get enough of Buck Rogers in the 25th or any other Century. So when the creators of The CW’s post-apocalyptic show “The 100” approached us to help craft a title sequence that expands on the already vast landscape created for the sci-fi drama, we jumped at the opportunity.

Working closely with The 100 show creators, we developed an intro that harkens back to a more traditional prologue that both sets the stage for the show’s complex narrative and reveals a unique perspectives on locations and characters within. We wanted to expand on the show and give viewers a reason to pay close attention to the titles. Everything from the locations to the telemetric data being displayed is pulled straight from the show’s cannon.

Telemetry Design

Speaking of that telemetric data, we created a design language that could be used throughout the whole intro. Simple icons and illustrations were created that were then used to highlight specific points in each shot.

Beyond those icons, we then added illustrated lines and paths that gave viewers a narrative of activity happening on the ground. It was important to us that this design directory had meaning even for the brief moments it was on screen.

Matte Paintings and More!

We also designed a series of end-tag environments that played into show environments directly preceding the titles. These logo shots were built with custom matte paintings and designed to live with and without the show logo. In total, 6 scenes were designed and animated for the show giving the show creators opportunities to swap them out for each episode.

To pull off such a complex narrative approach, we worked closely with the show creators and leveraged every bit of the post apocalyptic story. Crashed space stations, buried bridges, and broken monuments dot the landscape and an omniscient analysis of these features bring yet another element of mystery to an already intriguing world. Taking this even further, we created additional shots that allow for the changing of the first and last scenes on a per-episode basis. A bespoke title sequence for a 21st century show is exactly how we think it should be done at Royale.